Meet Joe LaTour

latourJoe LaTour

Founder and President


Joe LaTour is the founder and president of LaTour Advisory Group, Inc. and LaTour Asset Management LLC.

Joe’s motivation in starting his business centered on the idea of offering his clients a wider range of financial opportunities. He is a financial advisor specializing in investments and wealth management during the preservation and distribution years of retirement. With Social Security making up the foundation of the average retiree’s income, Joe provides solutions that dovetail their Social Security benefits with their other retirement assets providing the potential of reaching the desired financial goals of his clients. As an Investment Advisor Representative, Joe serves in a fiduciary capacity and offers an array of helpful and insightful retirement solutions. This allows for more diverse options when developing a plan specifically tailored for each individual’s needs.

Joe Latour, Registered Representative, Investment Advisor Representative

Joe LaTour holds a FINRA Series 6 and 7 and State Series 63 and 65 registrations. He is approved to do securities business in Arizona, Arkansas, Florida, Georgia, Missouri, Montana, Ohio, Pennsylvania, and Tennessee, and investment advisory business in Arkansas, Missouri and Pennsylvania. For residents of other states in which registration is not held, proper licenses and registrations must be obtained by Joe LaTour before proceeding further.

Joe also holds State Insurance licenses for Alaska, Arizona, Arkansas, Colorado, Georgia, Illinois, Iowa, Kansas, Missouri, Montana, North Carolina, Florida, Ohio, South Carolina, Tennessee, Texas and Washington.